Get To Know Our 1920s Cake Mascara!

For glamorous long lashes just like Marilyn and Marlene, look no further than Cake Mascara! Formulated to coat each lash without clumping, this mascara is hygienic, smudge proof and excellent for sensitive yes. Use for brows and liner too! 


Using our Cake Mascara is as easy as... well... CAKE!  Slide box out and open wax paper to reveal your Black Cake Mascara. Open flaps on the side of the box to reveal your included applicator brush. 

For Mascara:  Wet your included applicator with a very small amount of water and rub it back and forth onto the cake until you make a soft paste (add more water to make the texture thinner if using for brows or eyeliner).  Do not add more than one drop of water at a time. Too much water will dilute the product and give it a see-through consistency. Apply with the applicator included by brushing up on the lashes. Pause between coats for drying time and apply another coat as needed until you reach your desired length and fullness. 

For Eyebrows: Use a slanted brush and dip into the cake mascara. Rub back-and-forth until the brush tip is fully coated. Apply to the brow in short strokes and finish by using a dry spool brush to brush through the brow.

For Eyeliner: Use a slightly thinner mixture of the cake mascara with a fine tip eyeliner brush. Dip into the cake and draw a line on the lid. To darken or thicken the line, wait a couple seconds for the first line to dry and then proceed to go over it with more strokes until you reach your desired darkness or thickness.

If you make a mistake, don't worry! Just use a damp cotton swab to remove the line and draw again. When dry, the Cake Mascara will not smudge but can easily be removed with soap and water. When finished using your mascara, wash all applicators and slide the mascara back into the box and it will dry naturally.





  • jason wall

    I’m not a make up lover but this mascara strikes me now i cant had enough of it i’m just loving the finishing. Its smooth brush is so easy to apply. perfect thing to start the day stays long lasting .

  • Sara

    I love the cake mascara, though I have trouble with the little included brush. Glad I bought the long spiral brush. The tin is so elegant, that I think it would be great if you sold a refill for customers who already have the tin.

  • Evonne

    I have had a lot of success using the small brush that came with the set. My eyelashes are sparse. The small brush adds length and thickness, but you have to take care not to touch the eyelid since a larger amount of mascara is deposited on the small brush.

  • Jennifer Murcia

    I am in love with this lovely cake of Magic! Heaven!! Superb as an eyeliner as it delivers the perfect cat eye, a bit of a learning curve for mascara. Using a Proxi Brush – the little, oral fluffy spooly ones for teeth, to apply to lashes, and WOW! Every last lash on my eyes are at attention :), it just takes more work than a regular tube of mascara, but the payoff is great! I’ll get the Brown shade next, only as liner. I can’t wait to try more of their products.!

  • Sabrina Cardoso

    @ Geneva: The second gal applying the mascara uses the little brush that is provided. If you look at the picture of the black cake mascara on the website, it shows an open tin with the little brush sitting on the lid. When I bought mine, I knew what I was getting and chose to purchase the separate mascara set.

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