During the suffrage movement of 1912, women marched across the streets of New York City wearing bold red lips in open defiance of oppression by the patriarchy. The daring color alone had the power to outrage men. This was the beginning of a revolution, and red lipstick became a symbol of women’s liberation. Poised and powerful. Feminine and strong.

We take inspiration from those suffragettes, along with the iconic women artists, leaders, and activists in the decades since, to create a line of cosmetics that honors where we’ve come from and empowers a new era of change. We invite you to feel the power, courage, and grace of muses past as part of your beauty ritual. May that connection inspire you to be true to who you are, live boldly, and love yourself courageously every single day.